FreshRoute is the distribution backbone for producers, wholesalers, restaurants, and retailers who demand reliable, temperature-controlled supply chains — every time.
Trusted by industry leaders
From farm gate to restaurant kitchen, we handle every link in your supply chain with precision and care.
Direct sourcing from certified farms. Fruit, vegetables, and herbs delivered within 24 hours of harvest.
Temperature-controlled warehousing and transport ensuring product integrity from origin to shelf.
Competitive bulk pricing for large-scale buyers. Flexible order quantities with scheduled delivery windows.
Tailored programmes for hospitality groups — custom cut specs, early-morning delivery, and dedicated account managers.
Share your product requirements, volumes, and delivery schedule. Our team configures a custom distribution plan within 48 hours.
FreshRoute works directly with vetted producers. Stock is quality-checked, packed, and pre-staged in our temperature-controlled hubs.
Real-time tracking, proof of delivery, and a dedicated account manager keep your supply chain running without surprises.
Founded in 2010, FreshRoute grew from a single refrigerated truck into a multi-regional distribution network trusted by some of the country's largest food businesses. We obsess over every degree of temperature, every delivery window, and every handshake between producer and buyer.
Our operations team works around the clock so your shelves are always stocked and your kitchen never goes dark.
"FreshRoute cut our spoilage losses by 40% in the first quarter. The cold-chain monitoring gives us total visibility — we can't imagine working with anyone else."
"Early-morning drops mean our kitchen team starts prep at 6 am with everything they need. The account manager responds faster than most of my staff."
"We scaled from 3 stores to 18 without once worrying about supply. FreshRoute's bulk programme is the reason we could grow that fast."
Join 500+ food businesses who rely on FreshRoute. Get a tailored distribution quote in 24 hours.